Effect of cocoa certification programme on marketing of cocoa beans in Osun state, Nigeria.

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Date
2022
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Department Agricultural Economics, Faculty of Agriculture, Obafemi Awolowo University.
Abstract
The study profiled different types of marketers, examined the marketing channels involved in cocoa marketing, analysed the effect of cocoa certification programme on the marketing margins of cocoa traders, and determined the effect of cocoa certification programme on marketing efficiency of cocoa traders in Osun State. These were with a view to providing information on the effects of cocoa certification programme on marketing of cocoa beans in the study area. A multi-stage sampling procedure was employed to select 240 cocoa marketers for the study. The first stage involved purposive selection of four Local Government Areas (LGAs) from Osun State. Second stage involved a random selection of six towns from each LGA. The third stage involved random selection of ten cocoa marketers from each town. Primary data were collected for the study with the aid of a well-structured questionnaire. Data collected were analysed using descriptive statistics, marketing margin and efficiency analysis with fractional response model. The results showed that 28% of the Licensed Buying Agents (LBAs) were certified while 35% of the exporters were certified. About 92% of the cocoa marketers were Licensed Buying Agents (LBAs) followed by the exporter (7%) and the least were cooperatives with about 3%. The activities involved in the marketing of cocoa beans in the study area were quality testing, drying, weighing, storing and repackaging. The results showed that there were 3 different marketing channels used in the study area which are; Marketing channel 1: Farmers – LBAs – Exporters; Marketing channel 2: Farmers – Cooperatives – LBAs – Exporters; and Marketing channel 3: Farmers – Cooperatives – Exporters. The certified and uncertified marketers use the same marketing channels. The result from the fractional response model revealed that participation in cocoa certification programme, quantity of cocoa sold and access to credit had a positive significant effect on marketing margin. The results revealed that participation in cocoa certification programme, quantity sold and access to credit significantly increased the marketing efficiency of cocoa traders. The study concluded that participation in cocoa certification programme has helped to improve marketing of cocoa in the study area.
Description
i-xvii, 1-149p
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Citation
Adesiyan, T.F. (2022). Effect of cocoa certification programme on marketing of cocoa beans in Osun state, Nigeria. Department Agricultural Economics, Faculty of Agriculture, Obafemi Awolowo University.